Continuous innovation leads to new and improved products, allowing us to keep pace with our customers’ evolving needs. Realizing the household need for stronger adhesives, we re-looked at some of our industrial products, and repackaged and re-launched them with a retail focus.
Ideal for small DIY fixes, these innovations have been very well-received and inadvertently, we went on to create a wholly new segment. Whether it is our retail products or industrial, our offerings start out within the factory but make their way into the homes and hearts of our consumers. Today, our brand portfolio includes a complete gamut of products in the consumer and industrial application spaces.
© 2016 Pidilite Industries Ltd.